Salon Privé London 2026

Salon Privé London is an exclusive automotive event held annually at the historic Royal Hospital Chelsea, transforming the heart of London into a spectacular luxury motoring celebration. Established in 2005, Salon Privé has grown into one of the world's most prestigious concours d'élégance, attracting collectors, enthusiasts, and celebrities. The event features global premieres of hypercars, supercars, and the latest innovations in design and engineering from brands like Brabus, Aston Martin, Maserati, Lotus, MG, Elektron Motors, and Jensen. Set against immaculate lawns and iconic architecture, it offers a three-day blend of automotive excellence and sophisticated living, including fine dining, champagne receptions, and luxury shopping. Highlights include the Automotive Gallery, which debuted at Blenheim Palace and now brings world-class reveals to London. With a focus on elegance and exclusivity, Salon Privé London provides a unique platform for networking among high-net-worth individuals and industry leaders, celebrating the artistry and heritage of motoring while showcasing future breakthroughs in performance and luxury. Past editions have featured rare classics and modern masterpieces, making it a must-attend for anyone passionate about automotive culture. The event's garden party atmosphere, complete with live entertainment and VIP experiences, ensures an unforgettable occasion that honors the evolution of the automobile from vintage icons to cutting-edge hypercars, all within the grandeur of one of London's most historic venues.